How it Was: The First Meeting of Marketers in the New Season

On Wednesday, September 3, 2025, at Turan University, as part of the new season of open events for marketers, the latest meeting of the Marketing Club was held with the support of the Kazakhstan Marketing Association. The event’s guests included professionals from various fields — IT distribution, software, real estate, education, and construction.

The main topic of the meeting — “Invisible AI: How to Automate Strategic Processes that Competitors Consider Non-Automatable” — drew the participants’ attention to cutting-edge technologies and innovative approaches in marketing using artificial intelligence.

During the event, experts shared their insights: Natalia Baranova, a business trainer and AI consultant, and Vadim Chernets, an AI strategist from New York. Natalia discussed her experience using multiple AI tools for client interactions — from image generation and presentation creation to text writing, scripting, and content adaptation for target audiences. Vadim conducted an online session via Google Meet, introducing participants to seven key AI services and advanced prompt-writing techniques.

The event concluded with active dialogue and knowledge exchange, emphasizing the importance of integrating AI into modern business processes.

This marks another step toward expanding skills and strengthening the professional community of marketers. Turan University thanks all participants and organizers for their active engagement and interest in developing modern marketing practices.

The atmosphere was warm and truly club-like — filled with examples, stories, and lively discussions.

Thank you for being with us — see you at the next events of the Marketing Club!

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