Meeting with a representative of business structures on the topic: “Development of e-commerce in Kazakhstan”

On April 26, 2024, M.T. Davletova, a research professor at the Department of Marketing and Logistics, organized a meeting with a representative of business structures in the discipline “International Marketing” for 3rd year students of the Marketing Department. The topic of the meeting is “Development of e-commerce in Kazakhstan”. The representative of business structures is the General Director of Tiketon LLP, Victoria Konstantinovna Torgunakova. She spoke about the current state, problems, trends and prospects for the development of e-commerce in Kazakhstan, about the work of online stores, gave many interesting statistics and practical examples. The meeting aroused keen interest and positive responses from the students. They listened attentively, asked questions, actively participated in the discussion and expressed their opinions. The speaker’s speech was held at a high scientific and theoretical level, was very interesting, informative, informative and useful, was problematic in nature, which corresponds to the principles of practice-oriented learning.